Do you think generative artificial intelligence is an accurate description of the technology Fairly Trained certifies?
Yes!
Having worked inside Stability AI and the machine learning community, can you provide a sense of the culture and the degree to which the companies consider artists’ concerns?
I certainly think generative AI companies are aware of and consider artists’ concerns. But I think we need to measure companies by their actions. In my view, if a company trains generative AI models on artists’ work without permission, in order to create a product that can compete with those artists, it doesn’t matter whether or not they’re considering artists’ concerns – through their actions, they’re exploiting artists.
Many LLM companies present a fair use argument that compares machine learning to a student learning. Could you describe why you disagree with this?
I think the fair use argument and the student learning arguments are different.
I don’t think generative AI training falls under the fair use copyright exception because one of the factors that is taken into account when assessing whether a copy is a fair use is the effect of the copy on the potential market for, and value of, the work that is copied. Generative AI involves copying during the training stage, and it’s clear that many generative AI models can and do compete with the work they’re trained on.
I don’t think we should treat machine learning the same as human learning for two reasons. First, AI scales in a way no human can: if you train an AI model on all the production music in the world, that model will be able to replace the demand for pretty much all of that music. No human can do this. Second, humans create within an implicit social contract – they know that people will learn from their work. This is priced in, and has been for hundreds of years. We don’t create work with the understanding that billion-dollar corporations will use it to build products that compete with us. This sits outside of the long-established social contract.Â
Do you think that legislators around the world are moving quickly enough to protect the rights of artists?
No. We need legislators to move faster. On current timetables, there is a serious risk that any solutions – such as enforcing existing copyright law, requiring companies to reveal their training data, etc. – will be too late, and these tools will be so widespread that it will be very hard to roll them back.
At Fairly Trained you provide a certification that signifies that a company trains their models on ‘data provided with the consent of its creators’. How do you acquire an accurate and transparent knowledge of the data each company is using?
They share their data with us confidentially.
For Fairly Trained to be successful it must earn people’s trust. What makes your organisation trustworthy?
We are a non-profit, and we have no financial backing from anyone on either side of this debate (or anyone at all, in fact). We have no hidden motives and no vested interests. I hope that makes us trustworthy.
If your ideal legislation existed, would a company like Fairly Trained be necessary?Â
No, Fairly Trained would not be necessary. I very much hope to be able to close it down one day!